Seattle Chocolate

Little Treat, Big Impact

400k

Revenue Attributed to Google Ads

5.6X

Average Return on Ad Spend

Making Sweet Success Even Sweeter

Seattle Chocolate represents the pinnacle of premium chocolate craftsmanship in the Pacific Northwest. Known for its vibrant packaging, innovative flavors, and commitment to quality, Seattle Chocolate has established itself as a beloved brand that combines artistic presentation with exceptional taste. Its colorful, distinctive chocolate bars and truffle bars have become iconic in the specialty chocolate market.

Unwrapping Digital Potential

Despite having a strong marketing team, Seattle Chocolate recognized the need for specialized expertise in Google Ads management. They were looking for a partner who could seamlessly integrate with their existing marketing infrastructure while bringing advanced Google Ads knowledge to enhance their digital advertising performance. The challenge wasn't to replace but to complement their current marketing efforts with specialized paid search expertise, so they connected with us at PPC Pitbulls!

Our Strategy

PPC Pitbulls implemented a collaborative approach designed to work in harmony with Seattle Chocolate's existing marketing team:

  1. Seamless Integration: We positioned ourselves as an extension of their marketing department, ensuring our strategies aligned with their overall marketing calendar and initiatives.
  2. Platform Specialization: We focused on our core strength—Google Ads optimization—while coordinating with their team handling other marketing channels.
  3. Collaborative Planning: Regular communication and coordination with their marketing team ensured our paid search strategies complemented their broader marketing efforts.
  4. Performance Optimization: We continuously refined campaigns to maximize ROAS while maintaining brand standards and message consistency.

"It has been a truly seamless integration and partnership that has far exceeded my expectations!"
Mike G., eCommerce and Digital Marketing Director, Seattle Chocolate

Results

The partnership has yielded impressive results that demonstrate the power of specialized expertise combined with collaborative integration:

  • Outstanding ROAS: Achieved a remarkable 5.6X return on ad spend
  • Significant Revenue Generation: $400,000 in revenue attributed to Google Ads
  • Seamless Team Integration: Successfully merged specialized Google Ads expertise with existing marketing infrastructure
  • Scalable Growth: Maintained profitability while driving substantial revenue through paid search