Andy and Lindsey discuss how to decide what to spend on your Google Ads. Andy shares his simple basic formula (we put it below for easy access!) Bao shows off his amazing talents and the PPC Pitbulls celebrate an official addition. Andy's...
google ads
Responsive Search Ads in 2022
Andy and Lindsey help ETA lovers transition to using Responsive Search Ads. Did you know that Google is taking them away soon? Watch to find out some best practices with these dynamic ad types and see why Andy and Lindsey are really...
Why Can’t I Scale My ECommerce Marketing Results?
Lindsey gives Andy a nickname. Andy discusses what scaling is and how to examine e-commerce marketing systems to see why you're not scaling. And, as always, Lindsey & Andy share some good news from their week. THINGS...
Should I Use Performance Max in Google Ads?
Getting Started with Automated Bidding in Google Ads
Automated strategies are the present and the future of Google Ads. This video covers how to shift your account over to automated strategies if your campaigns were initially set up with using manual bidding.
5 Ways to Improve Conversion Rate to Support Your eCommerce Paid Search Efforts
There's a lot that goes into running a successful ecommerce site. No matter what product or service you offer, the first hurdle is getting a steady stream of traffic to your site. Clicks to the site are only so helpful however if visitors...
Why You Need To Separate Brand and Non-Brand Results in Google Ads
Measuring performance is the most important step to managing any Google Ads campaign. After all, how can you make strategic decisions if you don’t know how you’re doing? One thing that folks often overlook, however, is the difference in results between branded...
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